What is Lorem Ipsum?

what is Lorem Ipsum

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec id sapien in tellus fermentum malesuada. Quisque sed erat sapien. Ut eros nulla, malesuada porta turpis a, accumsan volutpat tellus. Etiam porta id ligula eleifend accumsan. Morbi id ligula a neque rutrum ornare. Nam a porta orci, et ornare purus. Donec eget mattis elit, in convallis nisl.


Okay, let me explain.

That random set of Latin words is called "Lorem Ipsum". According to Lipsum.com, "Lorem Ipsum" is the industry standard for filler text. It was popularized in the 1500s and has carried on virtually unchanged ever since. Printers use it to line up text, and web developers use it to line up content in websites.

"Lorem Ipsum" is important because it helps give substance to a site when the client (or the user) hasn't made any yet. Imagine you're making a website for somebody and they say they want a spot for short, little quotes on the homepage. You could use "Lorem Ipsum" to help style that text so when you finally get the quotes you can just plug them in.

"Lorem Ipsum" also helps to style for extra content. If you tell a client to throw together a few paragraphs about their company, you might get two paragraphs or you may get a J. K. Rowling novel. With endless amounts of "Lorem Ipsum" available, you can style for this too. In fact, it's recommended to style for more content than you expect.

But it's awful

I can't tell you the number of times people have asked me "What's that Latin crap on my website?". I then have to explain a 500-year-old technology and they look at me like I'm some weirdo time-traveller who mutters in Latin. To prevent that from happening, there are "Lorem Ipsum" alternatives such as:

Bacon Ipsum

Bacon ipsum dolor amet burgdoggen enim est biltong. Short ribs anim reprehenderit bresaola ut. Tail fatback bacon exercitation voluptate consequat pariatur jowl in capicola shank porchetta ex. Lorem brisket frankfurter fugiat anim exercitation ground round do incididunt t-bone capicola pastrami.

Cat Ipsum

Cat ipsum dolor sit amet, purr when being pet eat owner's food yet purr as loud as possible, be the most annoying cat that you can, and, knock everything off the table, or show belly. Dont wait for the storm to pass, dance in the rain claw drapes, for scratch me there, elevator butt. Chase the pig around the house purr while eating for immediately regret falling into bathtub play riveting piece on synthesizer keyboard, and thug cat.

Cupcake Ipsum

Cupcake ipsum dolor sit amet sweet. Topping marshmallow ice cream topping sweet roll. Dessert wafer tiramisu apple pie. Dessert muffin jelly beans sesame snaps danish. Tootsie roll tart biscuit lollipop candy danish. Chocolate cake liquorice apple pie cake gummies sweet pudding jelly dessert. Toffee apple pie sweet roll cake tiramisu.

Hister Ipsum

Offal paleo glossier shabby chic af chicharrones cold-pressed put a bird on it fixie seitan. Raclette glossier brunch, activated charcoal poke copper mug migas food truck banjo. Shoreditch fam street art, gentrify vice dreamcatcher taiyaki gluten-free offal. Typewriter neutra pork belly hexagon wayfarers single-origin coffee etsy venmo. Squid readymade tbh, helvetica XOXO deep v schlitz raw denim williamsburg aesthetic keffiyeh.

Hairy Lipsum

Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Funny walk dis musketeer, musketeer leslie phillips middle eastern despot funny walk dis lip warmer?

Coperate Ipsum

Leverage agile frameworks to provide a robust synopsis for high level overviews. Iterative approaches to corporate strategy foster collaborative thinking to further the overall value proposition. Organically grow the holistic world view of disruptive innovation via workplace diversity and empowerment.

And many, many others. Nothing is better than actual content from your client, but if you're waiting for them, lorem ipsum works just fine.



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